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A product within SAP's Customer Resource Management (CRM) division, the Customer Engagement Center helps companies place great service at the heart of their customer's experiences.
The Customer Engagement Center gives service agents a 360 degree view of their customer, providing instantaneous access to interaction history, products, and solutions that allow agents to best serve your customers.
The benefits a company receives through SAP Service Cloud has been quantified by Forrester Research include "reduced call center operations by over 40%, increased service and field representative efficiency 40%, and increased call center income by doubling the amount of successful upsales."
A product within SAP's Customer Resource Management (CRM) division, the Customer Engagement Center helps companies place great service at the heart of their customer's experiences.
The Customer Engagement Center gives service agents a 360 degree view of their customer, providing instantaneous access to interaction history, products, and solutions that allow agents to best serve your customers.
The benefits a company receives through SAP Service Cloud has been quantified by Forrester Research include "reduced call center operations by over 40%, increased service and field representative efficiency 40%, and increased call center income by doubling the amount of successful upsales."


projects



projects

An electric guitar modeled after the iconic 50's Chevy Bel-Air
BEL AIR
An electric guitar modeled after the iconic 51' Chevrolet Bel-Air
Electric Bel Air // 1951
May 2018
University of Notre Dame



The Bel-Air electric guitar was designed to replicate the seamless, iconic design of the classic Chevy Bel-Air.
hope to blend two concepts that uniquely and proudly symbolize 50's America: Chevrolets and Rock 'n' Roll.
INSPIRATION
Redesign a product taking inspiration from a brand with parallel design elements from an adjacent industry
Project Goal
OVERVIEW
Form Study
Ideation Sketching
Computer Aided Design (CAD)
Skills
Date
5.2018
Industrial Design
Role


FORM STUDY
Hood & Headlights
The rolling form created between the soft curvature of the hood and the extruded cylindrical headlight container is viewed at as one of the most iconic forms on the Bel Air, as well as in 50's car culture at large.
Fin
The trademarked Bel-Air Fin's sweeping, striped, metallic form is what brought the vehicle it's most enduring acclaim -- becoming a symbol for the loyalists of 50's car culture , and broader.
Side Profile & Curvature
The side profile maintains a slightly bulbous form, accented by a metallic strip that begins at the headlights and ends at the fin. The Three Gills located directly above this stripe at the front of the vehicle are another example of the design details that make this vehicle so iconic to 50's culture.


THUMBNAILS
Guitar Body
Exploration of the guitar body largely followed the form of the front end of the vehicle, mimicking the curves of the hood and headlights of the car.
Guitar Pickguard
Exploration of the guitar body largely followed the form of the front end of the vehicle, mimicking the curves of the hood and headlights of the car.
Guitar Pickguard
Exploration of the guitar body largely followed the form of the front end of the vehicle, mimicking the curves of the hood and headlights of the car.

REFINED SKETCHES
Building from the forms I identified through my thumbnails, I refined the design elements of the pickguard, volume knobs, as well as head shape and truck placement.
Designed to replicate the three 'gills' located on the side of the car, next to the headlights.
Knob Placement
Designed to mimick the design of the fin of the car, with the strings replicating the subtle stripes on the fin.
Pickguard
Follows the form of the headlights and hood of the car.
Head

ILLUSTRATOR
ORTHOGRAPHIC
Following the second round of sketching, I created a top orthographic view for the electric guitar in Adobe Illustrator.
This linework was exported into SolidoWorks as a drawing for the general floorplans.
PHOTOSHOP RENDERED POSTER
SOLIDWORKS
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COMPUTER AIDED DESIGN
After designing a clear concept and floorplan for the electric Bel-Air, I began working in Solidworks. All of the parts for the electric guitar were created individually -- 24 in total.
These parts were then assembled and rendered using Keyshot.
The main parts created for the body are diagrammed to the left.
RENDERINGS
The 32 Solidworks parts were then exported individually and rendered with speckled acryllic teal paint.
All renderings were completed with Keyshot 8.





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